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The new E45 HydroCell™ technology works at a cellular level within the skin’s surface layers to stimulate your skin’s natural hyaluronic acid production.¹

Derived from red algae, HydroCell™ helps the skin to hydrate itself for deep, long-lasting hydration while helping to strengthen the skin barrier.

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Did you know your skin naturally produces hyaluronic acid?

Hyaluronic acid is a molecule naturally produced by the skin to support hydration. HydroCell™ technology boosts your skin’s natural hyaluronic acid production by up to 211% in just 9 days¹ – activating hydration up to 10 layers deep² within the skin's surface layers. HydroCell™ technology helps the skin to hydrate itself delivering 3× more hydration than hyaluronic acid alone³.

¹ Ex vivo test on HydroCell™ ingredient technology.
² Within the stratum corneum.
³ In vivo test on HydroCell™ ingredient technology.

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